Hair Business boom in Africa

The hair business in Africa is on the rise as women seek more ways to beautify themselves and go with the current trend. Africa not long ago was known for simple hairstyles such as the Afro, s-curl, plaiting, braiding among other styles, but now since the world has become one global village hair pieces have taken centre stage. Artificial hair is now popular with women and this has proven to be brisk business in Africa as the trend is growing and showing that it here for quite some time.  Synthetic hair and Human hair have become the talk of town with the bulk of it coming from countries such as India, Brazil, China and they all depend on the quality with some going well above $200.00 just for a piece.

The hair phenomenon has caused much of an increase in hairmarts or hair selling outlets around Africa with popular and the less popular brands opening up shop to sell their products to the public. Different brand names have and are emerging as the sector has become more competitive and profitable for all the players involved. Hair brands now have hair salons in their brand name so as to market their brand properly with their products on sale in those saloons making the shops a one stop shop for their clients bringing in convenience. Hairdressers associated with the brands are usually hired as they will bring in more clientele and help in marketing the brand with others also renting a chair in the branded saloons with some of their contracts stating the use of their hair brand.

Saloons are one of the informal sectors in most African economies but they have created employment for most women with men also venturing into this lucrative trade. Hair dressing schools have also emerged due to the booming business and a profession that is bringing financial stability and growth to most families in Africa.